HOPKINSVILLE, KY — The Hopkinsville Beautification Commission will partner with the Hopkinsville Surface and Stormwater Utility to take part this year in a national program to reduce the impact of cigarette butt litter, the Keep America Beautiful® Cigarette Litter Prevention Program. They will target cigarette butt litter throughout portions of the high-traffic areas of E. 9th Street and S. Main Street and many of Hopkinsville’s parks through a concentrated and sustained effort.
The program’s strategic approach involves all stakeholders in the cigarette litter problem, including businesses, law enforcement, local governments, community organizations and, importantly, smokers themselves. Mayors and community leaders nationwide have been increasingly seeking solutions to the litter issue.
The Keep America Beautiful Cigarette Litter Prevention Program addresses the issue by integrating four proven approaches: encouraging enforcement of litter laws that include cigarette litter; raising awareness about the issue using public service messages; placing ash receptacles at transition points such as entrances to public buildings; and distributing pocket ashtrays to adult smokers. In 2008, nearly 200 communities reported an average 46% reduction in littered butts as a result of implementing the program.
“The cigarette litter prevention program has been proven effective. Simple actions like installing ash receptacles and distributing pocket ashtrays have made a big difference in decreasing litter and ultimately keeping communities beautiful,” said Beautification Committee chairperson, Kelly Jackson. “By raising awareness, we expect similar reductions here in Hopkinsville.”
Cigarette butts are the most-littered item in America, representing nearly 30 percent of all items documented in nationwide clean-up initiatives.
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